Last night’s premiere of CNN’s Original Series The Nineties (9-11pm) ranked #1 in cable news among adults 25-54 and younger viewers (18-34) according to Nielsen Fast National data. The episode, The One About TV, attracted 506k among adults 25-54, +82% more than Fox News’ 278k and +315% more than MSNBC’s 122k. Among all of CNN’s 42 Original Series premieres, The Nineties ranked fifth among adults 25-54. And among all the CNN decade series, last night’s premiere ranked second in the demo, following The Eighties (598k) and easily surpassing The Seventies (291k) and The Sixties (284k).
In younger viewers (18-34), the program ranked #1 and outperformed the combined viewership of Fox News and MSNBC with 177k, Fox News followed with 44k and MSNBC trailed with 23k. This is the second best ever performance among 18-34 of all of CNN’s 42 Original Series premieres. In total viewers, CNN topped MSNBC by +196% (1.141 million vs. MSNBC’s 385k); Fox News averaged 1.211 million.
The next episode, Clinton: The Comeback Kid, will air on Sunday, July 16 at 9pm ET/PT, followed by an-all new episode of The History of Comedy at 10pm ET/PT.
Executive produced by Emmy® Award-winning producers Tom Hanks and Gary Goetzman (Playtone) and Emmy® Award-winning producer Mark Herzog (Herzog & Company), The Nineties is a seven-part CNN Original Series that examines the presidencies of George H. W. Bush and Bill Clinton, technological triumphs and terrorist tragedies, the grunge revolution and hip-hop’s ascendance, interracial conflict across America, and a genre-bending era of television.
The CNN Original Series group develops non-scripted programming for television via commissioned projects, acquisitions and in-house production. Amy Entelis, executive vice president of talent and content development, oversees CNN Original Series and CNN Films for CNN Worldwide. Lizzie Kerner, vice president of current programming, supervises production of all CNN Original Series.
BEATS MSNBC IN TOTAL DAY, DAYSIDE AND WEEKEND PRIME TIME
Key Programs Surge This Quarter, Posting Record Performance
The Lead with Jake Tapper Up +54%
The Situation Room with Wolf Blitzer Up +63%
Erin Burnett Outfront Up +65%
Anderson Cooper 360 Up +52%
CNN Tonight with Don Lemon Up +52%
New Day Grows the Most in Cable News in the Morning, Up +77%
FOR THE MONTH OF JUNE, CNN POSTS ROBUST GROWTH VS. YEAR AGO
CNN hit a ratings milestone this quarter, with the network posting its most-watched second quarter on record in total viewers, and its best second quarter among adults 25-54 in 14 years (since 2Q 2003) in Total Day. In prime time (M-Su and M-F), CNN averaged its highest 2Q delivery since 2003 (in both total viewers and among 25-54). During daytime (9am-4pm), CNN had its highest quarterly 25-54 delivery since 4Q 2008 and second highest total viewers level since 1Q 2003.
For the quarter that ended on Sunday (April-June), CNN once again beat MSNBC in Total Day, dayside and weekend prime time. In Total Day, CNN outperformed MSNBC for the 13th straight quarter among adults 25-54 (264k vs. MSNBC’s 208k), the longest quarterly streak since 2Q 2010. In daytime, CNN topped MSNBC for the 19th straight quarter among adults 25-54 (259k vs. MSNBC’s 163k), and for the 18th consecutive quarter in total viewers (883k vs. MSNBC’s 843k). During weekend prime, CNN more than doubled MSNBC in the demo (281k vs. 133k) and ranked #2 in total viewers (808k vs. 499k).
Anderson Cooper 360 Beats MSNBC; Grows +92%
CNN Tonight with Don Lemon Grows +90%
Erin Burnett Outfront #1
The Lead with Jake Tapper #1
Early Start #1
State of the Union with Jake Tapper #1
Fareed Zakaria GPS #1
New Day Grows the Most in Cable News in the Morning, Up +101%
CNN once again dominated MSNBC in Total Day and daytime, and several key programs ranked #1, topping both Fox News and MSNBC this month. CNN outperformed MSNBC in Total Day for 35 straight months in the key demographic 25-54 (275k vs. 222k), the longest monthly streak since January 2010. CNN also beat MSNBC by wide margins throughout daytime programming, averaging a +54% advantage in the key demo (254k vs. 165k). The network also beat MSNBC during the day among total viewers (881k vs. 853k). CNN has now topped MSNBC during the daytime for 39 straight months among 25-54 and for 55 consecutive months in total viewers.
NETWORK IS POSTING RECORD WINNING STREAKS
The Lead with Jake Tapper #1
The Situation Room with Wolf Blitzer #1
Erin Burnett Outfront #1
Anderson Cooper 360 #1
CNN has ranked #1 in cable news in Total Day among adults 25-54 for six straight days (Sun 5/14/17-Fri 5/19/17), marking the network’s longest winning streak in six years (since March 2011).
#1 IN DIGITAL NEWS VIDEO FOR TWO YEARS RUNNING
CNN POLITICS #1 FOR 26 STRAIGHT MONTHS
CNN DIGITAL NETWORK #1 MILLENNIAL REACH IN APRIL
With more multiplatform unique visitors, mobile unique visitors, video starts and millennial users than any other news outlet, CNN Digital again ranked as the nation’s #1 source for news and information in April 2017.
#1 IN MULTIPLATFORM UNIQUE VISITORS
More than 109 million unique multiplatform visitors turned to CNN Digital properties in April 2017 – an impressive increase of +17% versus the prior year and +10% versus the prior month. CNN also outperformed second place New York Times by 19 million unique visitors.
TOPS FOX NEWS AND MSNBC IN PRIME TIME
CNN SPECIAL TOWN HALL RANKED #1
During last night’s busy news cycle, CNN ranked #1 in cable news in prime time, easily outperforming both Fox News and MSNBC in the key demographic adults 25-54 according to Nielsen Fast National data. From 8-11pm, CNN averaged 719k, MSNBC followed with 650k and Fox News ranked #3 with 539k. In total viewers, CNN averaged 2.113 million, MSNBC had 2.483 million and Fox News posted 2.380 million.
GROWS DOUBLE DIGITS OVER LAST YEAR
ALL WEEKDAY PRIME TIME SHOWS ARE UP
AC 360 +24%, CNN at 9pm +18%, CNN Tonight +36%
New Day Overtakes MSNBC’s Morning Joe (Again)
CNN Ranks Top 10 in ALL of Cable for Third Straight Month; Longest Streak in 15 Years
April was a strong month for CNN, with the network growing double digits from last year’s busy election year. This month, CNN was up in Total Day and dayside and all weekday prime time shows grew vs. a year ago. CNN also posted the 5th largest growth in ALL of cable in Total Day (25-54). FULL POST
Anthony Bourdain Parts Unknown and United Shades of America with W. Kamau Bell Debut as #1 Among 25-54
CNN #1 in Prime Time
Last night’s season premieres of Anthony Bourdain Parts Unknown (season nine, 9pm) and United Shades of America with W. Kamau Bell (season two, 10pm) both ranked #1 among adults 25-54 according to Nielsen Fast National data.
In Parts Unknown, Bourdain took viewers on an alternative tour of Los Angeles, focusing on the impact and contributions of its less photographed and often overlooked Latino communities. The episode attracted 368k in the key demo 25-54, +22% more than Fox News’ 301k and a whopping +244% advantage over MSNBC’s 107k. In total viewers, CNN easily topped MSNBC (863k vs. 287k); Fox News averaged 1.680 million. Last night was Parts Unknown’s second best ever season premiere episode among both 25-54 and total viewers.
In United Shades, Kamau visited Washington, D.C. and its multicultural suburbs to hear the stories of immigrants and refugees and sat down with Richard Spencer, the leader of the white supremacist think tank the National Policy Institute. The episode averaged 345k among 25-54, +46% more than Fox News’ 236k and +197% above MSNBC’s 116k. In total viewers, CNN also easily beat MSNBC at 10pm (820k vs. 290k); Fox News averaged 1.236 million. FULL POST
Strong #2 in Cable News in Total Day, Dayside and Prime Time Demo
Tops MSNBC for 12 Straight Quarters
CNN Beats MSNBC 23 Out of 24 Hours in Demo
New Day Tops Morning Joe for Second Straight Quarter;
State of the Union with Jake Tapper and Fareed Zakaria GPS Rank #1 in Demo
CNN had its most-watched first quarter in 14 years (since 1Q 2003) among both adults 25-54 and total viewers. Among all quarters, the network posted its second highest quarterly ratings in total day (25-54 and total viewers) and 3rd highest in prime time (25-54) since 4Q 2008.
For the quarter that ended on Sunday (January-March), CNN ranked #2 in cable news, with all key programs posting record ratings and growing double digits compared to a year ago. CNN topped MSNBC in total day (25-54, total viewers) and in prime time (adults 25-54) for the 12th straight quarter, the longest quarterly streak in more than eight years (since 4Q 2008). FULL POST
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