February 6th, 2019
CNN Topped MSNBC in Key Demos During Last Night’s State of the Union
CNN topped MSNBC last night during the State of the Union, post-analysis and Democratic response among adults 25-54 and 18-34. CNN also outperformed MSNBC yesterday in prime time and total day in both demos:
Digital Lift
- CNN Digital viewing added a 4% lift to CNN TV P2+ average audience for the 2019 State of the Union Address, beating out the 2018 SOTU and 2017 First Address to Congress.