October 27th, 2016


Entering the homestretch of the wildest election in history, CNN Politics maintained its position as the nation’s top source for political news and information. In September 2016 CNN Politics swept all competitors in multiplatform unique visitors, multiplatform views, video starts and time spent by users.

#1 Multiplatform Unique Visitors

CNN Politics attracted an audience of 34 million unique visitors across platforms in September 2016 — an increase of 33% over the prior year.

34 mm: CNN Politics

28 mm: HuffPost Politics

20 mm: Politico.com

17 mm: Fox News Politics

14 mm: The Hill

11 mm: MSNBC TV

Source: comScore Multi-Platform Media Metrix, September 2016. Based on News/Information – Politics Category.

#1 in Video Starts

For the 19th straight month, CNN Politics outpaced every political competitor in digital video with 84 million video starts. In the month of September, CNN Politics scored more video starts than its closest three competitors combined — MSNBC, Fox News Politics and TYT Network.


84 mm: CNN Politics

31 mm: MSNBC TV

26 mm: Fox News Politics

17 mm: TYT Network

13 mm: RealClearPolitics.com

7 mm: Salon.com


Source: comScore Video Metrix, September 2016. Based on News/Information – Politics Category. Video is desktop only.


#1 in Multiplatform Views

CNN Politics earned 247 million multiplatform views in September — its 19th straight month leading the category.


247 mm: CNN Politics

142 mm: Voice of America

140 mm: Politico.com

130 mm: HuffPost Politics

97 mm: Fox News Politics

78 mm: MSNBC TV


Source: comScore Multi-Platform, September 2016; Views are browser only and include desktop video. Based on News/Information – Politics Category.


#1 in Minutes

For the 23rd month in a row, audiences spent more time consuming CNN Politics content than that of any other political news outlet. Users interacted with CNN Politics more than second place Fox News Politics and third place MSNBC combined.


749 mm: CNN Politics

394 mm: Fox News Politics

302 mm: MSNBC TV

192 mm: Politico.com

183 mm: HuffPost Politics

118 mm: RealClearPolitics.com


Source: comScore Multi-Platform, September 2016; Based on News/Information – Politics Category.