May 24th, 2016

CNNMONEY TOPS BLOOMBERG, WALL STREET JOURNAL & CNBC FOR APRIL 2016

CNNMoney posted an impressive lead over some of the web’s finest business and financial news competitors for the month of April 2016. In terms of traffic, CNNMoney outperformed Bloomberg, Wall Street Journal and CNBC in multiplatform visits and unique visitors. It topped both Business Insider and Wall Street Journal in video starts and consumption time. The network ranked a solid fourth place among top business and financial properties for the month and registered double digit gains over April 2015 in most measurements.


26 Million Multiplatform Unique Visitors
For the month of April 2016, CNNMoney ranked #4 among top competitors with 26 million multiplatform unique visitors. The traffic shows 16% YOY growth and places CNNMoney ahead of Bloomberg, Wall Street Journal, and CNBC.

26 mm: CNNMoney

  • 25 mm: Bloomberg.com
  • 25 mm: Wall Street Journal Online
  • 23 mm: CNBC.com
  • 16mm: AOL-HuffPost Money & Finance

Source: comScore Media Metrix MultiPlatform, April 2015 – April 2016. Based on a custom set of top business and financial news properties.

94 Million Multiplatform Visits
Again topping Bloomberg, Wall Street Journal, Forbes, CNBC and other competitors, CNNMoney posted 94 million multiplatform visits last month. The visits – up 22% YOY — earned CNNMoney fourth place among competitors.

94 mm: CNNMoney

  • 84 mm: Forbes.com
  • 69 mm: Wall Street Journal Online
  • 59 mm: CNBC.com
  • 58 mm: Bloomberg.com

Sources: comScore MultiPlatform Media Metrix, April 2015 – April 2016. Based on a custom list of business and financial news competitors.

28 Million Video Starts
With 28 million video starts for the month, CNNMoney outperformed BusinessInsider.com, Wall Street Journal and others. Its video starts positioned the network in fourth place on its list of competitors.

28 mm: CNNMoney

  • 6 mm: BusinessInsider.com
  • 5 mm: Wall Street Journal Online
  • 4 mm: MSN Money
  • 3 mm: AOL-HuffPost Money & Finance

Sources: comScore Video Metrix, April 2015 – April 2016. Based on a custom list of business and financial news competitors.

450 Million Multiplatform Minutes
Ranking fourth for the month of April, CNNMoney topped MSN Money, Wall Street Journal, Forbes.com, and Business Insider among others in total multiplatform minutes spent. Users spent a total of 450 million minutes consuming CNNMoney content across platforms – up 26% over the same month last year.

450 mm: CNNMoney

  • 431 mm: MSN Money
  • 256 mm: Wall Street Journal Online
  • 238 mm: Forbes.com
  • 167 mm: BusinessInsider.com

Sources: comScore MultiPlatform Media Metrix, April 2015 – April 2016. Based on a custom list of business and financial news competitors.