CNN POLITICS DOMINATES IN MARCH
Celebrates Full Year as #1 Source for Political News
Marking a full year as the Web’s number one source for political news, CNN Politics registered another month of record-breaking numbers in March 2016. Leading all competitors in all categories — multiplatform visitors, mobile unique visitors, video starts, multiplatform views and time spent — CNN Politics left no doubt that it’s the nation’s most trusted source for political news and information.
CNN Politics: #1 Multiplatform Unique Visitors (Desktop + Mobile)
CNN Politics welcomed across platforms a record 41 million unique visitors in March 2016 — 5 million more than CNN’s previous record (Feb. 2016). The network saw 14 million more visitors than HuffPost Politics, and nearly doubled the audience of Politico.
41 mm: CNN Politics
- 27 mm: HuffPost Politics
- 21 mm: Politico.com
- 20 mm: Fox News Politics
- 19 mm: Yahoo Politics
- 16 mm: MSNBC TV
comScore Multi-Platform Media Metrix, March 2015 – March 2016. Based on News/Information – Politics Category.
CNN Politics: #1 Mobile Unique Visitors
Yet another record was set in March 2016 when CNN Politics registered 28 million mobile unique visitors — an increase of 327% from the prior year.
28 mm: CNN Politics
- 20 mm: HuffPost Politics
- 14 mm: Politico.com
- 12 mm: Fox News Politics
- 11 mm: MSNBC TV
- 11 mm: Salon.com
comScore Mobile Metrix, March 2015 – March 2016. Based on News/Information – Politics Category.
CNN Politics: #1 in Video Starts
Tripling its two nearest competitors, CNN Politics dominated video in March with a record-breaking 107 million video starts — up 380% over the prior year.
107 mm: CNN Politics
- 36 mm: Fox News Politics
- 34 mm: TYT Network
- 19 mm: MSNBC TV
- 14 mm: Salon.com
- 12 mm: Bloomberg.com – Politics
Source: comScore Video Metrix, March 2015 – March 2016. Based on News/Information – Politics Category. Video is desktop only.
CNN Politics: #1 in Multiplatform Views
CNN Politics easily retained its first place position in March 2016 with a record-breaking 394 million views. Up 108 million over February 2016’s record-breaking numbers and 336% over the prior year.
394 mm: CNN Politics
- 203 mm: Politico.com
- 142 mm: Fox News Politics
- 112 mm: RealClearPolitics.com
- 106 mm: HuffPost Politics
- 90 mm: MSNBC TV
Sources: comScore Multi-Platform, March 2015 – March 2016; Views are browser only and include desktop video. Based on News/Information – Politics Category.
CNN Politics: #1 in Multiplatform Minutes Spent
Audiences spent a stunning 900 million minutes consuming CNN Politics content across desktop and mobile platforms last month — an increase of 150 million minutes over the prior record from February 2016. That’s nearly double the time spent on Fox News Politics and triple that of TYT Network.
900 mm: CNN Politics
- 460 mm: Fox News Politics
- 300 mm: TYT Network
- 262 mm: MSNBC TV
- 212 mm: Politico.com
- 147 mm: HuffPost Politics
Sources: comScore Multi-Platform, March 2015 – March 2016; Based on News/Information – Politics Category.