March 23rd, 2016

RECORD-SMASHING FEBRUARY FOR CNN POLITICS

POSTS HIGHEST TRAFFIC IN HISTORY

TOPS EVERY COMPETITOR

CNN Politics’ jaw-dropping traffic for February 2016 propelled it to a 12th straight month as the number one source for political news online. With a record 36 million unique multiplatform visitors last month, CNN Politics bested every competitor and posted staggering triple digit growth versus the prior year. In addition, it topped its competitors and set traffic records in mobile visitors, multiplatform views and video starts.

CNN Politics: #1 Multiplatform Unique Visitors (Desktop + Mobile)

CNN Politics saw a record 36 million unique visitors in February 2016 — 10 million more than CNN’s record setting number last month — and 249% more visitors than the prior year. The network saw 9 million more visitors than HuffPost Politics and Good News combined, and more than double the number of visitors to Fox News Politics, Politico.com and MSNBC TV.

36 mm: CNN Politics

  • 27 mm: HuffPost Politics & Good News (5 mm)
  • 16 mm: Fox News Politics
  • 15 mm: Yahoo Politics
  • 15 mm: Politico.com
  • 14 mm: MSNBC TV

comScore Multi-Platform Media Metrix, February 2015 – February 2016. Based on News/Information – Politics Category.

CNN Politics: #1 Mobile Unique Visitors

CNN Politics saw a record 24 million mobile unique visitors in February 2016 — a whopping 447% increase from the prior year.

24 mm: CNN Politics

  • 19 mm: HuffPost Politics & Good News (4 mm)
  • 10 mm: Politico.com
  • 9 mm: Fox News Politics
  • 9 mm: MSNBC TV
  • 8 mm: TheHill.com

comScore Mobile Metrix, February 2015 – February 2016. Based on News/Information – Politics Category.

CNN Politics: #1 in Video Starts

February registered another dominating month in video for CNN Politics with 86 million video starts — up 685% over the prior year. CNN Politics more than tripled the number of video starts of its closest competitor Fox News Politics, and it quadrupled that of MSNBC TV.

86 mm: CNN Politics

  • 26 mm: Fox News Politics
  • 20 mm: MSNBC TV
  • 7 mm: Bloomberg.com – Politics
  • 4 mm: TheHill.com
  • 3 mm: WesternJournalism.com

Source: comScore Video Metrix, February 2015 – February 2016. Based on News/Information – Politics Category.

CNN Politics: #1 in Multiplatform Views

With a lead of at least 150 million multiplatform views over every other competitor, CNN Politics easily remained first in February 2016 with 286 million views. Up 515% over the prior year, CNN Politics more than doubled the views of Politico.com and Fox News Politics content.

286 mm: CNN Politics

  • 112 mm: Politico.com
  • 111 mm: Fox News Politics
  • 109 mm: HuffPost Politics & Good News (11 mm)
  • 78 mm: MSNBC TV
  • 72 mm: Yahoo Politics

Sources: comScore Multi-Platform, February 2015 – February 2016; Views are browser only and include desktop video. Based on News/Information – Politics Category.

CNN Politics: #1 in Multiplatform Minutes Spent

Audiences spent 749 million minutes consuming CNN Politics content across desktop and mobile platforms last month. That’s growth of 460% vs the prior year, and more than double the time spent on Fox News Politics and nearly triple that of MSNBC TV’s.

749 mm: CNN Politics

  • 362 mm: Fox News Politics
  • 268 mm: MSNBC TV
  • 170 mm: Politico.com
  • 153 mm: HuffPost Politics & Good News (15 mm)
  • 119 mm: RealClearPolitics.com

Sources: comScore Multi-Platform, February 2015 – February 2016; Based on News/Information – Politics Category.