CNN en Español Connects with Audiences Through CNNEspanol.com
Starting today, CNN en Español reinforces its multi-platform content strategy with the launch of CNNEspanol.com, where users can find the latest breaking news, the network’s best videos, exclusive interviews and news stories from around the globe, all with the high standards that CNN and its team of journalists deliver. CNNEspanol.com is the latest addition to the CNN Digital Network online.
Cynthia Hudson, Senior Vice President and General Manager for CNN en Español and Hispanic Strategy for CNN/U.S. said: “This is a new platform available to our audience to get all the breaking news they have come to expect from us and at the same time an invitation to establish an enhanced level of engagement with CNN en Español. Now our massive social media following has a space to interact directly with our network and gain privileged access to our content.”
CNN en Español (@CNNEE) has the number one Spanish-language news account in Twitter with nearly 1,5 millions of followers, and almost 850.000 fans on Facebook.
CNNEspanol.com offers the most relevant news headlines and multimedia content specifically curated for its users. In addition to news, photo galleries, videos, and polls, the site provides exclusive content from each show and interviews beyond what is broadcast on CNN en Español, as well as opinion articles written by the network’s contributors.
Through CNNEspanol.com, users will also be able to watch the behind the scenes, news and events from the perspective of CNN en Español’s anchors and reporters, in order to connect more closely with the network. Moreover, CNNEspanol.com will provide users with a platform to interact with news anchors and reporters through social media and to become CNN reporters through iReport by sending their videos, photos and stories from wherever they may be.
CNN en Español
CNN en Español, CNN’s independently produced 24-hour network in Spanish, provides continuous news coverage of major world events, live breaking coverage supported by context and in-depth analysis, worldwide business and financial news, global weather updates, sports and feature programming on such topics as health, technology and entertainment. It is currently available in 27 million cable and DTH households throughout Latin America, and 7 million households across the United States. In its 14 years, the network has set the standard for credible, timely and relevant news coverage that offers viewers a unique way to engage with their world, providing them with all the news, information and actuality they need to stay informed and make smart decisions to secure their futures.
CNN Digital is the top destination for online and wireless news, drawing from the resources of CNN Worldwide and its many partners to provide consumers with the most enriching, immediate interaction with news anywhere. Whether online at CNN.com, on mobile through CNN Mobile’s website and apps or through CNN iReport, the network’s user-generated news community, CNN Digital seamlessly combines articles, live and on-demand videos, images, interactive features and user-generated content across its platforms. CNN Digital has been widely recognized with recent awards including a Peabody Award, two EPpy awards, four CableFAX Best of the Web awards, a National Headliner award, and Edward R. Murrow awards for CNN.com.
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