August 24th, 2017

CNN Remains #1 Digital News Source in July 2017 with 107M Unique Visitors

#1 IN DIGITAL NEWS VIDEO FOR MORE THAN TWO STRAIGHT YEARS

#1 IN POLITICS FOR 29 MONTHS STRAIGHT

CNN Digital ranked as the number one online news and information outlet again in July 2017, with more multiplatform unique visitors, mobile visitors, millennial visitors, multiplatform video starts and a greater social reach than any other news outlet. Additionally, CNN Politics extended its long running streak, remaining the nation’s #1 source for political news and information for the 29th month in a row.

#1 IN MULTIPLATFORM UNIQUE VISITORS
In July 2017, CNN Digital reached more people than any other news source with 107 million unique multiplatform visitors. CNN beat its closest competitor by nearly 15 million unique visitors across platforms.

CNN: 107 Million Unique Visitors

  • The New York Times – 92 million unique visitors
  • Yahoo News – 82.5 million unique visitors
  • FoxNews.com – 82.4 million unique visitors
  • BuzzFeed.com – 76 million unique visitors
  • WashingtonPost.com – 74 million unique visitors

Source: comScore Multi-Platform Media Metrix, July 2017.  Based on CNN Brand entity compared to a custom list of single brand competitors in the News/Information Category.  

#1 MULTIPLATFORM VIDEO STARTS
For more than two full years, CNN has topped all competitors in digital video metrics. In July, CNN earned 348 million multiplatform video starts across desktop and mobile properties – nearly 100 million more starts than its closest competitor.

CNN: 348 Million Video Starts

  • FoxNews.com – 254 million starts
  • BuzzFeed.com – 210 million starts
  • Yahoo News – 199 million starts
  • MSN News – 113 million starts
  • Dailymail.co.uk – 78 million starts

Source: comScore Multi-Platform Media Metrix, July 2017.  Based on CNN Brand entity compared to a custom list of single brand competitors in the News/Information Category.  

#1 IN MOBILE UNIQUE VISITORS
CNN Digital saw 89 million unique visitors on mobile devices in July, ranking as the number one digital news outlet on mobile.

CNN: 89 Million Mobile Unique Visitors

  • The New York Times – 78 million unique visitors
  • BuzzFeed.com – 65.34 million unique visitors
  • FoxNews.com – 65.28 million unique visitors
  • WashingtonPost.com – 61 million unique visitors
  • HuffingtonPost.com – 54 million unique visitors

Source: comScore Mobile Metrix, July 2017.  Based on CNN Brand entity compared to a custom list of single brand competitors in the News/Information Category.

#1 IN MILLENNIAL USERS
CNN Digital also reached more unique users between the ages of 18-34 than any other digital news source in July across both desktop and mobile properties.

CNN Network: 42 Million Millennial Unique Visitors

  • BuzzFeed.com – 41 million millennial unique visitors
  • The Weather Company – 39 million millennial unique visitors
  • USA Today Network – 37 million millennial unique visitors
  • The New York Times Digital – 34 million millennial unique visitors
  • Yahoo-ABC News Network – 33 million millennial unique visitors

Source: comScore Multiplatform Media Metrix, July 2017. Based on News/Information Category; Persons: 18-34.

#1 POLITICAL NEWS SOURCE
CNN Politics extended its streak as the #1 digital destination for political news and information in July, marking its 29th straight month on top. CNN Politics beat all competitors with 29 million unique visitors across platforms, 21 million mobile unique visitors, 86 million multiplatform video starts and 253 million multiplatform views for the month.

CNN Politics – 29 million unique visitors

  • The Hill – 22 million unique visitors
  • Politico.com – 19 million unique visitors
  • Fox News Politics – 17 million unique visitors
  • HuffPost Politics – 15 million unique visitors
  • MSNBC TV – 11 million unique visitors

Source: comScore Multi-Platform Media Metrix and Video Metrix, July 2017; Views are browser only and include desktop video. Based on News/Information – Politics Category.

#1 SOCIAL MEDIA
CNN again ranked as the number one social news outlet in the US, with more fans and followers than any other competitor.

  • #1 news brand on Facebook with 44 million Facebook fans across CNN’s main accounts
  • #1 most followed news brand on Twitter with 88 million followers across CNN’s main accounts
  • #1 most followed US news brand on Instagram with 3.5 million followers

Sources: Shareablee, July 2017. Brands included in comparison are CNN, Fox News, MSNBC, The New York Times, HuffPost, The Wall Street Journal, The Washington Post, BBC News, BuzzFeed, ABC News, NPR, Mashable, The Daily Mail, NowThis, AJ+, Al Jazeera English, NBC News, CBS News, HLN, and Yahoo News.  Facebook main accounts for CNN are CNN and CNN International. Twitter main accounts for CNN are @CNN and @CNNBRK. Instagram for CNN includes flagship account only.

 

Press Contacts: Matt Dornic; matt.dornic@cnn.com; Emily Kuhn; emily.kuhn@cnn.com