May 23rd, 2016

CNN POLITICS CELEBRATES 14 STRAIGHT MONTHS AS #1

Easily Tops Every Competitor In Every Category: Visitors, Views, Video, Mobile & Minutes

For the month of April 2016, CNN Politics extended its streak as the most trafficked political news destination online to 14 straight months.  The network easily topped every competitor and registered double and triple-digit growth over its own number one position year-over-year. With 28 million unique multiplatform visitors, 18 million mobile uniques, 71 million video starts, and nearly 228 million multiplatform views, CNN Politics remains the category leader and the nation’s top source for political news and information.  

#1 Multiplatform Unique Visitors (Desktop + Mobile) 

Leading all competitors by at least 10 million, CNN Politics saw 28 million unique visitors in April — up 97% over the previous year. The network saw as many visitors as Fox News Politics and Politico combined. 

28 mm: CNN Politics

  • 18 mm: HuffPost Politics
  • 14 mm: Fox News Politics
  • 14 mm: Politico.com
  • 12 mm: MSNBC TV
  • 9 mm: Salon.com

Source: comScore Multi-Platform Media Metrix, April 2015 – April 2016. Based on News/Information – Politics Category.

#1 Mobile Unique Visitors

CNN Politics welcomed 18 million unique visitors across mobile platforms — up triple digits over April 2015 and double that of Politico.com and Fox News Politics. 

18 mm: CNN Politics

  • 13 mm: HuffPost Politics
  • 9 mm: Politico.com
  • 8 mm: Fox News Politics
  • 8 mm: MSNBC TV
  • 7 mm: Salon.com

Source: comScore Mobile Metrix, April 2015 – April 2016. Based on News/Information – Politics Category.

#1 in Video Starts

CNN Politics dominated video in April with 71 million starts — more video starts than its closest three competitors combined and a 262% increase over the prior year.

71 mm: CNN Politics

  • 27 mm: The TYT Network
  • 18 mm: Fox News Politics
  • 18 mm: Salon.com
  • 11 mm: MSNBC TV
  • 10 mm: Bloomberg.com – Politics

Source: comScore Video Metrix, April 2015 – April 2016. Based on News/Information – Politics Category. Video is desktop only.

#1 in Multiplatform Views

More than doubling the number of views earned by every competitor, CNN Politics saw 228 million multiplatform views in April — an increase of 180% over April 2015. 

228 mm: CNN Politics

  • 105 mm: Politico
  • 89 mm: RealClearPolitics.com
  • 76 mm: Fox News Politics
  • 75 mm: HuffPost Politics
  • 65 mm: MSNBC TV 

Source: comScore Multi-Platform, April 2015 – April 2016; Views are browser only and include desktop video. Based on News/Information – Politics Category.

#1 in Multiplatform Minutes Spent

Audiences spent 611 million minutes consuming CNN Politics content across platforms in April — an increase of 227% since last year and nearly triple the number of minutes consumers spent on second-place Fox News Politics.  

611 mm: CNN Politics

  • 227 mm: Fox News Politics
  • 209 mm: MSNBC TV
  • 121 mm: Politico.com
  • 96 mm: TYT Network
  • 94 mm: RealClearPolitics.com

Source: comScore Multi-Platform, April 2015 – April 2016; Based on News/Information – Politics Category.