CNN POLITICS DOMINATES IN MARCH
April 26th, 2016
11:08 AM ET

CNN POLITICS DOMINATES IN MARCH

Celebrates Full Year as #1 Source for Political News

Marking a full year as the Web’s number one source for political news, CNN Politics registered another month of record-breaking numbers in March 2016. Leading all competitors in all categories - multiplatform visitors, mobile unique visitors, video starts, multiplatform views and time spent - CNN Politics left no doubt that it’s the nation’s most trusted source for political news and information.   

CNN Politics: #1 Multiplatform Unique Visitors (Desktop + Mobile)

CNN Politics welcomed across platforms a record 41 million unique visitors in March 2016 — 5 million more than CNN's previous record (Feb. 2016). The network saw 14 million more visitors than HuffPost Politics, and nearly doubled the audience of Politico.

41 mm: CNN Politics

  • 27 mm: HuffPost Politics
  • 21 mm: Politico.com
  • 20 mm: Fox News Politics
  • 19 mm: Yahoo Politics
  • 16 mm: MSNBC TV

comScore Multi-Platform Media Metrix, March 2015 – March 2016. Based on News/Information – Politics Category.

CNN Politics: #1 Mobile Unique Visitors

Yet another record was set in March 2016 when CNN Politics registered 28 million mobile unique visitors — an increase of 327% from the prior year.  

28 mm: CNN Politics

  • 20 mm: HuffPost Politics
  • 14 mm: Politico.com
  • 12 mm: Fox News Politics
  • 11 mm: MSNBC TV
  • 11 mm: Salon.com

comScore Mobile Metrix, March 2015 – March 2016. Based on News/Information – Politics Category.

CNN Politics: #1 in Video Starts

Tripling its two nearest competitors, CNN Politics dominated video in March with a record-breaking 107 million video starts — up 380% over the prior year.   

107 mm: CNN Politics

  • 36 mm: Fox News Politics
  • 34 mm: TYT Network
  • 19 mm: MSNBC TV
  • 14 mm:  Salon.com
  • 12 mm:  Bloomberg.com – Politics

Source: comScore Video Metrix, March 2015 – March 2016. Based on News/Information – Politics Category. Video is desktop only.

CNN Politics: #1 in Multiplatform Views

CNN Politics easily retained its first place position in March 2016 with a record-breaking 394 million views. Up 108 million over February 2016’s record-breaking numbers and 336% over the prior year.  

394 mm: CNN Politics

  • 203 mm: Politico.com
  • 142 mm: Fox News Politics
  • 112 mm: RealClearPolitics.com
  • 106 mm: HuffPost Politics
  • 90 mm: MSNBC TV 

Sources: comScore Multi-Platform, March 2015 – March 2016; Views are browser only and include desktop video. Based on News/Information – Politics Category. 

CNN Politics: #1 in Multiplatform Minutes Spent

Audiences spent a stunning 900 million minutes consuming CNN Politics content across desktop and mobile platforms last month — an increase of 150 million minutes over the prior record from February 2016. That's nearly double the time spent on Fox News Politics and triple that of TYT Network.  

900 mm: CNN Politics

  • 460 mm: Fox News Politics
  • 300 mm: TYT Network
  • 262 mm: MSNBC TV
  • 212 mm: Politico.com
  • 147 mm: HuffPost Politics

Sources: comScore Multi-Platform, March 2015 – March 2016; Based on News/Information – Politics Category.

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