RANKS #2 IN ALL KEY DAYPARTS; #1 IN WEEKEND PRIME
Biggest Advantage over MSNBC in 10 Years; Narrowest Gap with Fox News in Seven Years;
CNN’s New Day Tops MSNBC’s Morning Joe for Second Straight Year
CNN’s Original Series Dominate Respective Timeslots
CNN ends 2015 with its best yearly ratings and in the best competitive position the network has seen in years. CNN is the fastest growing Top 40 cable network among adults 25-54 and is the youngest of the major cable news networks. CNN had its biggest ratings advantage over MSNBC in 10 years this year and narrowest gap with Fox News in seven years in the demo. For the first time in seven years (since 2008), CNN ranks #2 across all three dayparts (Total Day, M-Su and M-F prime), in both total viewers and the demo 25-54. CNN’s New Day outperformed Morning Joe in the demo for the second straight year, growing double digits in both total viewers and 25-54. CNN’s signature news programming including Erin Burnett Outfront, Anderson Cooper 360, CNN Tonight with Don Lemon, D.C.-based and Sunday morning programming all grew vs. last year, ranking #2 in the demo 25-54. For the year, CNN dayside beat MSNBC by +84% in total viewers and by an impressive +169% in the demo 25-54 rating. CNN also ranked #1 this year in weekend primetime. CNN Original Series programming delivered a strong ratings performance as well, dominating their respective time slots this year.
CNN’s presidential candidates’ debates were among the most watched programs on cable this year, breaking network records going back to 1993 in total viewers among Live+SD. CNN’s GOP debate in Simi Valley was the most watched program ever on CNN averaging 23.1 million total viewers, the network’s October Democratic candidate’s debate was the highest-rated Dem primary debate in history (15.5 million) and the recent Republican debate from Las Vegas was the third most watched primary debate ever (18.2 million). The GOP debates represent 2 of the top 3 non-sports cable telecasts on record (back to 1993) in total viewers.
CNN is delivering yearly ratings highs in 2015:
CNN is in best competitive position in years:
MSNBC/Fox News dayparts:
CNN is among the fastest growing Top 40 cable networks:
CNN posts the youngest median age of the major cable news nets:
CNN Program Highlights:
Fringe & Primetime:
CNN Original Series Highlights:
Source: The Nielsen Company. Original Series: 4/14/13-12/13/15. Premieres only. Live+7 data. Median age based on P2+.
CNN Films and CNN Films Presents Highlights:
Source: The Nielsen Company. CNN Films and CNN Films Presents: 3/10/13-11/22/15. Live+7 data. Median age based on P2+.
Data is blend of Live+SD and the more inclusive Live+3 and final Live+7 when available. Data is run from 12/29/14-12/25/15 and does not include the last two days of year, 12/26 and 12/27.
Wishing you a happy and healthy New Year!
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