2014: The Year That MSNBC’S Morning Joe Lost Its Mojo
CNN AND HLN TIE FOR 2nd PLACE IN MORNING DAYPART IN 2014 MSNBC FALLS TO 4th
+ Among the key demo of adults 25-54, CNN’s New Day and HLN’s Morning Express with Robin Meade tied for the year, both ahead of MSNBC’s Morning Joe by 4% (104k vs. MSNBC’s 100k).
+ This is CNN’s best finish in the 6-9 am time period since 2008 and HLN’s best finish since 2011.
+ Among adults 25-54, HLN has beaten MSNBC in this time period for 8 consecutive months. CNN has beaten MSNBC in this time period for 6 months in a row and 8 out of the last 10 months.
+ Among total viewers, CNN’s New Day has beaten MSNBC’s Morning Joe for three months in a row, 4 out of the last 5 months, and 6 out of the last 10 months.
Full end of the year releases from CNN and HLN coming later today.