New Day Tops MSNBC’s Morning Joe In Key Demo 25-54
MSNBC Slips to 4th in Total Day and to 3rd in Prime; Morning Joe is also 4th and Rachel Maddow has Second Worst Month Ever
CNN’s New Original Series The Hunt with John Walsh and The Sixties Continue to Score
For the month of July, 2014
This month, MSNBC slipped to 4th place in Total Day (92k) and Dayside (49k) and to third in M-F prime (149k) and M-Su prime (154k) in the key demo 25-54. MSNBC’s flagship program The Rachel Maddow Show posted its second lowest month ever in the demo rating (181k), the lowest ever was last month (178k). MSNBC’s dayside performance represents the network’s second lowest monthly delivery since October, 1999. Fox News ranked #3 this month in Weekend Prime posting 150k in the key demo 25-54. All the cable news networks were down in total day this month vs. last year due to heightened viewing from the Zimmermann trial verdict among other stories.
July, 2014 CNN show highlights include:
CNN Original Series have continued to score this month with strong ratings performances:
The Hunt with John Walsh (launch to date 7/13/14-7/27/14)
The Sixties (launch to date 5/29/14-7/27/14)
Middle-East/Malaysia Flight 17:
Data is a blend of Nielsen Live+SD and the more inclusive Live+3 and final Live+7 data when available.
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