The CNN Southern Republican Presidential Debate drove the social conversation Thursday night for the CNN Debate.
CNN viewers posted on Facebook, engaged in the conversation on Twitter and 'checked-in' on GetGlue to share with their social followings what they were watching.
The following are the stats from last night's debate:
· For last night’s South Carolina Debate there were 5 postings on the main CNN Facebook fanpage which generated more than 6,000 likes and comments. The highest of which was:
· Who came out on top in tonight's Southern Republican Presidential Debate? Live NOW on CNN.com: CNN's Jim Acosta hosts the post game discussion in the spin room with the candidates. – with nearly 1,800 likes and comments.
· Interactions (likes/comments) for the South Carolina Debate content were up 90% from the New Hampshire Primary and up 67% from the average of the four debates last year.
· The CNN Politics Facebook fan page added 9,000 new followers since the New Hampshire primary on 1/11 for a total of 61,000 followers. Posts on the fan page have generated over 5,500 likes and comments.
· Interactions (likes/comments) for this debates content were up 130% from New Hampshire Primary and up 12% from the average of the three debates last year. (CNN Politics Fan Page launched in early September)
Source: Facebook fan pages CNN 6/13/11, 9/12/11, 10/18/11, 11/22/11, 1/11/12 & 1/19/12; CNN Politics 9/12/11, 10/18/11, 11/22/11, 1/11/12 & 1/19/12
· The CNNbrk account had 28 posts surrounding this debate which were retweeted 4,500 times. Retweets were up 406% compared to New Hampshire Primary and 258% from the average of the three debates last year.
· The hashtag #CNNDebate was a trending topic throughout the evening, ranking as high as #1 Worldwide throughout portions of the broadcast. John King was also trending topic last night, ranking #2 in US and #4 Worldwide.
Source: Twitter analytics 6/13/11, 9/12/11, 10/18/11, 11/22/11, 1/11/12 & 1/19/12
Source: Business Objects 1/1/12-1/20/12
· The CNN Southern Republican Presidential Debate had over 6,200 GetGlue check-ins and generated an estimated 1.2 million impressions across Facebook and Twitter.
Source: GetGlue 9/12, 10/18, 11/22 & 1/20
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