CNN Digital Traffic: Osama bin Laden’s death
Between Sunday evening when news broke about bin Laden’s death through 1p today, CNN.com has generated:
- 88 million global page views, a 217% gain over the prior 4-week average for the same time period (10 PM-1PM, Sunday to Monday).
- 13.8 million global video views (live and VOD) on CNN.com, a 725% gain over the prior 4-week average. On Sunday alone, CNN.com had 2.6 million live video views, up more than 100 times the usual levels due, in large part, to news of bin Laden’s death.
- 407 iReport submissions related to bin Laden’s death with 71 vetted for use on CNN. Submissions are 35% higher than the first day of breaking news of the earthquake inJapan.
(Source: Omniture SiteCatalyst)
CNN Mobile Web:
- CNN Mobile’s website had 7.7 million global page views on Sunday, a 153% increase over the same day prior 4-week average, due in large part to news of bin Laden’s death. Page views for Monday through 10a were 5.1 million, up 146% from the prior 4-Mondays during the same time-frame.
- CNN’s mobile web had 26.7 thousand domestic video starts on Sunday, a 23% gain over the same day prior 4-week average. Video views on Monday were 56.4 thousand through 10a, a 906% increase over the prior 4-Monday average.
(Source: Bango Analytics. Note: Experiencing latency — Data may be revised upwards as day progresses.)
CNN on Social Media
Data updated through May 2 at 1p
- There have been 9 posts on the death of bin Laden which have generated over 52,000 likes and comments. The top post was: Breaking News: Osama bin Laden is dead, CNN John King’s reported Sunday night, citing sources, and it had over 10,000 interactions, the highest level ever recorded. This is already 35% higher than the number of interactions surrounding theJapan quake and tsunami that was tracked for 6 days.
- There have been 41 posts on the @CNN and @cnnbrk accounts which have been re-tweeted over 57,000 times.
- The top re-tweeted story was on the @CNN account: Osama bin Laden is dead, CNN John King’s reported Sunday night, citing sources. Watch CNN for the latest. This was re-tweeted more than 9,900 times. So far, this is 30% higher than the number of re-tweets from the first day ofJapan coverage.