March 13th, 2011

“It’s Not TV, It’s Social TV” – part II

Back by popular demand, the ‘It’s Not TV, It’s Social TV’ panelists reprised and redid the entire panel session for a second time live from the CNN Grill at 7p CST, Saturday, March 12.

The panel moderated by Tim Shey, President, Co/Founder of Next New Networks, posed questions to the panelists on topics such as how they are enabling social viewing and collaboration between producers, stars, and audiences in real time to create new kinds of TV experiences.

The panelists included:

Fred Garver, Senior Vice President, Travel Channel

Lila King, Participation Director,

Gavin Purcell, Supervising Producer, Late Night with Jimmy Fallon

Chloe Sladden, Director of Media Partnerships, Twitter

The panel was live streamed on, as well as the CNN Apps for iPad and iPhone. Additionally, the panel was available via screens outside of the CNN Grill for the SXSW audience outside.